Axel asked for a new logo for his website, social media and black T-shirt.
The logo had to be modern and different from the typical falconry logo.
During fairs, exhibitions and events, his stand will be close to other competitors.
The need to differentiate and communicate to consumers a freshness and a contact with the technology, that is still lacking in this field, is essential.
But the sunset tells more than just a logo. The image that is created in the mind of the observer is very specific. It is warm and romantic as the figure of the falconer is.
But the sunset tells more than just a logo. The image that is created in the mind of the observer is very specific. It is warm and romantic as the figure of the falconer is.
